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📣 DIGITAL MARKETING

Marketing That Generates Customers
— Not Just Visits

Many agencies sell impressions and clicks. We measure in qualified leads, conversions and revenue generated. If it does not deliver measurable returns, we say so honestly.

✓ SEO & Content ✓ Google & Meta Ads ✓ Email Marketing ✓ Marketing Automation
+30

Campaigns managed

3.2x

Average ROAS

< 2 wks.

For first results

Weekly

Performance reports

The Problem with Traditional Digital Marketing

If any of these situations sound familiar, you are losing money.

💸

Spending without knowing the return

You invest in ads every month but cannot say with certainty how much each euro invested generates in real revenue. The metrics are vague and the reports confusing.

🎯

Tactics without strategy

You post on Instagram, send an email here and there, launch an ad on Google — but without an integrated plan. The actions do not connect and the result is scattered.

🤷

Agency without accountability

The agency sends pretty reports with vanity metrics (impressions, reach) but when you ask about concrete sales, all you hear are excuses and requests for patience.

🔌

Disconnected from sales

Marketing generates leads but there is no link with the CRM or the sales team. Leads get lost between forms, emails and Excel. The funnel has visible holes.

Digital marketing

"ROAS went from 1.8x to 5.2x. For the first time, we know exactly the return of every euro."

— Marketing Manager

Dental Clinic, Coimbra

View full case →

Our Approach

Marketing integrated with technology — not isolated campaigns.

🔍

SEO & Content

Technical optimisation, on-page and off-page SEO, strategic content creation. The objective: to appear when your customers search for what you have to offer.

📱

Paid Advertising (Google & Meta)

Campaigns focused on conversion, not on reach. Google Ads (Search, Shopping, Display), Meta Ads (Facebook, Instagram) with precise targeting and continuous ROAS optimisation.

✉️

Email Marketing & Nurturing

Automated email sequences to nurture leads, recover inactive customers and retain active ones. Integrated with the CRM for maximum segmentation.

🤖

Marketing Automation

Automated funnels that qualify leads, send proposals and follow up with the customer — without manual intervention at each step.

📊

Analytics & Reports

Real-time dashboards with the KPIs that matter: cost per lead, ROAS, LTV, conversion rate. No vanity metrics.

🔗

CRM & Website Integration

Marketing feeds the CRM automatically. Leads come in, are qualified and routed — without copy-pasting between systems.

What the Numbers Show

Average results from our clients in the first 6 months.

+187%

Average organic traffic

3.8×

Average ROAS on paid advertising

-42%

Cost per qualified lead

+34%

Website conversion rate

Real Case

Consulting firm — Porto

BEFORE

0 leads

organic per month via website

AFTER

18 leads/month

in 90 days of SEO

"The new site is not pretty — it is smart. It is always working for us while the team does the rest."

— CEO, B2B Consultancy · SEO + Google Ads + Automated Email Marketing

How It Works

A proven methodology to generate measurable results in weeks, not months.

01

Audit & Diagnostic

We analyse everything you are already doing: website, current SEO, active campaigns, social media, email marketing. We identify what works, what wastes budget and where the biggest opportunities are.

02

Integrated Strategy

We define a plan with priority channels, budget per channel, target audiences, messaging and clear goals. Every action has a measurable objective — no vanity metrics.

03

Execution & Launch

We launch campaigns, publish optimised content and configure email and lead nurturing automations. Everything integrated with the CRM so that no lead gets lost between systems.

04

Continuous Optimisation

Weekly reports with the KPIs that matter. Campaign optimisation based on real data: we adjust targeting, creatives, budgets and landing pages to maximise ROAS continuously.

🧠 MARKETING + TECHNOLOGY = ECOSYSTEM

Marketing works best when it is integrated.

Campaign → Lead → CRM → Automated proposal → Follow-up → Conversion. No holes in the funnel.

💰 ROI of your digital marketing

See how much additional revenue you can generate by improving your conversion rate by +2%.

Estimated annual savings

€0

Get a Personalised Estimate →

Frequently Asked Questions

For Google Ads, we recommend a minimum of €500/month in ad spend to have enough data to optimise. For Meta Ads (Facebook and Instagram), €300/month is the viable starting point. Our management fee is added on top of these amounts. Below these values, the investment does not generate enough data to make informed decisions and results become unpredictable.

With paid advertising (Google Ads and Meta Ads), the first leads come in within the first 7 to 14 days. SEO is a medium-term strategy — the first significant organic results appear between 60 and 120 days, but growth is compounding and sustainable. Most of our clients see positive ROI in the first month of paid campaigns and the third month of SEO.

We send weekly reports with the main KPIs (cost per lead, ROAS, conversions, traffic) and a detailed monthly report with trend analysis, recommendations and an action plan for the following month. In addition, you have access to a real-time dashboard where you can check the data at any time.

Our recommendation is to start with both in parallel. Paid advertising generates immediate leads and short-term revenue, while SEO builds a long-term asset that progressively reduces dependence on ads. In practice, clients who combine SEO and Ads achieve a cost per lead 35% lower after 6 months compared with those who use only one channel.

What Our Clients Say

Real results. Real names. No fine print.

DG

Daniela G.

Marketing Manager, Dental Clinic, Coimbra

★★★★★

"In 3 months, we went from 5 to 38 new patients per month coming from digital. Cost per lead fell from €47 to €12 with continuous optimisation of the Google Ads campaigns. ROAS is at 5.2x."

MT

Miguel T.

SaaS Founder, Lisbon

★★★★★

"Technical and content SEO tripled organic traffic in 5 months — from 1,200 to 4,100 monthly visits. Combined with the email funnels, we generate 22 qualified demos per month without spending a single euro on ads."

HB

Helena B.

Hotel Chain Director, Faro

★★★★★

"The Meta Ads campaigns for direct bookings reduced our dependence on OTAs by 40%. Average ROAS was 4.7x in high season and direct bookings went from 15% to 42% of the total. We finally have control over our distribution."

FS

Filipe S.

B2B Marketing Director, Lisbon

★★★★★

"B2B needs a completely different playbook than B2C — Meta campaigns don't cut it. The combo of LinkedIn Ads segmented by job title plus email nurturing generated 127 qualified enterprise leads in 4 months. We closed 11 deals with €34,000 average ticket — 9.3x ROAS."

Shall We Analyse Your Marketing Strategy?

30 minutes for free — we identify where you are losing leads and which channel has the most potential for your business.